BRANDING
When designing a brand or logo, I have learned it is usually best to keep it simple; which helps facilitate identification and reproduction. A design may be reproduced in one or multiple colors on a variety of items including interior and exterior signage, vehicles, letterhead, business and plastic cards, folders, paper products, apparel, promotional items, tchotchkes, other items, and digitally.
Below: Adult Library Card
Pratt Library, Baltimore
Below: Children’s Library Card
Pratt Library, Baltimore
Below: Children’s Bookmark
Pratt Library, Baltimore
Below: Mobile Library
Pratt Library, Baltimore
Below: Book Buggy
Pratt Library, Baltimore
Below: Mobile Job Center
Pratt Library, Baltimore
